What It Takes to Lead Through Innovation, Trust, and Organizational Change

AI and leadership transformation are top priorities for today’s decision-makers. In this powerful and personal interview, Bärbel Wetenkamp, CEO of Claruna, shares what it really takes to lead transformation efforts—from overcoming leadership gaps to guiding strategy and communication through uncertainty. Joined by Matthias Schmeisser, a global thought leader in talent and innovation, this conversation—hosted by Marc Hammoud of The Swiss Quality—offers real-world advice on leading with purpose in the age of AI.

Key Highlights

Not every subject matter expert makes a great leader—and that’s okay. Strategic leadership requires different skills.
Bärbel’s own transformation story from manufacturing to coaching reveals the power of trust, focus, and communication.
Organizational change starts with clarity—not control. Leaders must guide, not micromanage.
Innovation and AI adoption succeed when leaders invest in culture, people, and continuous learning.

Call to Action

Want to build strong, AI-ready leadership in your organization? Discover how The Swiss Quality helps leaders navigate digital transformation with strategy and clarity.

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