Exploring the Impact of Laughter on Consumer Behavior Introduction to Humor in Marketing Explore how humor in advertising serves as a strategic tool for brand engagement, particularly in markets like Saudi Arabia and the UAE, enhancing business success and consumer...
Leveraging the Metaverse for Targeted Advertising The Metaverse as a New Advertising Frontier The integration of advertising within the metaverse presents a groundbreaking opportunity for brands to reach targeted audiences through immersive and interactive campaigns....