The way you build trust with your team is around super-clear communication in that instant when they say, ‘I will be sad if you don’t do X.’ You have to say, ‘We’re not going to do X, and here’s why, and believe me, you’ll be much sadder later if I let you go do it and you spend a bunch of time on it and nothing ever happens.’ — Dick Costolo

Tags: #Time, #Trust, #Sad, #DickCostolo, #American, #Businessman

Mini who’s who:

Dick Costolo : American Businessman
Born:  September 10, 1963